The Art of Drawing a Crowd: Top tips for effective event promotion

Tips and useful strategies around grassroots approaches to promoting events and engaging local audiences.

12:00 pm
12:30 pm
Mar 27, 2024
-
12:30 pm
Mar 27, 2024
Online

If you build it, they won’t necessarily come.

You’ve spent weeks or months crafting the most relevant, accessible and impactful event for your local community – now how do you get them along?

In this webinar, Vic Law Week 2024’s PR superstars from Fenton Communications, shared some top tips and useful strategies around grassroots approaches to promoting events and engaging local audiences.

In this 30 minute webinar, you will:

- Understand how to shape your event with your local audience in mind

- Learn what makes a local event or activity media-worthy

- Consider what makes your event unique and how to share this with your community

- Hear some examples of innovative audience engagement strategies from previous Law Weeks

Participant details

David Micallef

Fenton Communications
Fenton Communications

David Micallef brings 20 years ofexperience in media, marketing, public relations and communications and hasbeen a trusted advisor to organisations in local, state and federal government,the not-for-profit and private sector.

He has worked in all aspects of publicrelations including media, crisis and issues management, internalcommunications, strategy and campaign development, engagement and consultation,social media – and all elements of implementation.

Kate Alho

Fenton Communications
Fenton Communications

Kate has more than 20years’ experience in strategic communications, working with many high profileAustralian organisations in both the not-for-profit and corporate sectors, aswell as government.

With a background in mediarelations, stakeholder engagement, ambassador programs, and multi-sector andcollaborative partnerships, Kate has worked in both Australia and the UK, whereshe has delivered communication campaigns across an array of industry sectors.

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Participants

David Micallef
Fenton Communications
Fenton Communications
Kate Alho
Fenton Communications
Fenton Communications

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